05.30.10
What Cinderella Taught Me About Business
I’m not talking about the fairy tale, Cinderella. I’m talking about Cinderella’s Janitorial Services. They sponsored a band last night at a Mexican restaurant where I was eating dinner.
A song by Three Dog Night. Wait–that wasn’t the radio, it was LIVE! And in the next room.
I wandered over to see what was happening. Someone told me it was Cinderella’s 10th year in business and they were inviting everyone to the party.
I had never heard of Cinderella’s Janitorial Services. I don’t know exactly what they sell or where they are. But will I check them out? Definitely!
Cinderella’s taught me a lot that night, about business: We should be—
1. surprising! It’s not every day that you hear live music at dinner.
2. interesting and intriguing! I was curious about the music and so I asked questions.
3. out-of-the-ordinary! I would expect a janitorial service to give out free paper towels or something. Not to host a live band (which was great, by the way. I think they were called, Fear No Evil).
4. inviting! The guests and the Cinderella employees invited me to the party.
5. fun! Above all, Cinderella’s created a fun atmosphere that made me associate good things with their company.
What could Cinderella show YOU about business?
